Vivienne Tam on Yoga and her New Collection

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16 September 2011

Internationally acclaimed fashion designer Vivienne Tam presented her first-ever Fashion Yoga collection in the form of a “Live Sculpture Garden,” during Mercedes – Benz New York Fashion Week on September 13th at the Barclay’s Capital Grove in Lincoln Center.

During the presentation, 20 leading female yogis, dressed head-to-toe in Tam’s new line, performed choreographed yoga led by International Yoga experts Rodney Yee and Colleen Yee, creating a living and breathing fashion yoga installation.

What makes your yoga wear stylish yet functional? Yoga is more than a workout  – it is a lifestyle – does your yoga collection appeal to both yoga in the studio and out? If yes, how so?

An avid Yogi herself, Tam’s mission was to create the modern woman’s Fashion Yoga Collection, a lifestyle line that takes women from Yoga to everyday living. A line that can go from the studio to lunch or shopping. Vivienne partnered with Rodney Yee a top “yogi” with a new DVD from www.Gaiam.com called: Daily Yoga, URL to help her create the best line possible.

What sort of pieces work best for yoga practitioner? What type of pieces should yogis wear to class to be able to move best and flow from pose to pose?

Clothing that becomes one with your body. Seamless and lightweight with built-in support and breathability.

As a longtime yoga practitioner, what did you find what missing in yoga wear? How did this influence your collection?

Bright colors, pattern and inspiring images are what I look for. The “OM” is printed on all of the pieces of the line . The colors: purples, blues, and greens are from nature and translate well into the collection. The line is made to feel like a second skin, which I feel allows you to become more at one with your-self and, in turn, experience the yoga more fully.

What are some must-haves pieces yogis should own?

A mat, a great pair of leggings, a supportive top whether it be with or with-out sleeves, and some sort of cover-up for after practicing. The body’s temperature goes up during a class and you want to cover your body after so not to get chilled. The line will be available online spring 2012, and the prices will range from $65 to $210, www.viviennetam.com


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Posted by Staff Writer at 10:24 AM
bargain news , Body , BODY/MIND , Designers , Shopping News |



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