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Make-Up's Shelf Life

Don't think your face will burn off if you use a product past its expiration date. It won't.

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21 December 2009

Every once in a while we need a friendly reminder that our beauty products might be nearing past their expiration date. So you’re picturing tiny bacteria growing all over your shimmery Chanel eye shadow from last holiday season and now terrified that your face will break out in a puffy, bubbly rash. Relax.

make upThere is a common misconception that expired cosmetic products will harm you in the form of allergies, rashes, etc. however, product expiration actually exists because beauty companies cannot guarantee that post-expiration date the product will perform to it’s fullest capability. That is actually why the expiration date exists. So don’t think that your face will burn off if you use a product past its expiration date. It won’t.

What will happen? Products past their expiration date can (and eventually will) change in consistency. You eye shadows, blushes and bronzers will likely lose their pigment, spread unevenly or slightly alter their color. Moisturizers and foundations will be less effective and unlike eye shadow and blush that you can just pile on more, won’t serve their original purpose.

Make-up’s general shelf life:

  • Concealer/Foundation: Up to 12 months
  • Mascara: 4-6 months
  • Eye shadow: 3 years
  • Powder: 2 years
  • Eye liner: 3 years (if sharpened regularly)
  • Nail polish: Up to 12 months
  • Lipstick: 3 years
  • Brushes: Clean every 2-3 months with mild detergent or brush cleaner
  • Sponges: Wash weekly and discard monthly

Emma Dinzebach


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Posted by Emma Dinzebach at 12:00 AM
bargain news , BEAUTY |



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