This fashion week, people from all walks of life and with all tiers of access are zipping around this fair city to set their eyes on the most important stage of the year, the Spring/Summer ’15 New York Fashion Week.
New York is arguably the most important city in the world when it comes to fashion, and getting your show noticed can be hard. One way to ensure standing out is to have a presentation in SoHo, where there are far less gawkers and stalkers to crowd the area and a larger percentage of guests are media. Cynthia Rowley’s presentation launched her take on activewear. Cynthia Rowley came to NYC direct from Chicago where she attended school, and was lucky to be selling collections out of the gate.
Activewear and comfort forward fashions have always been important to this designer, as leggings and wetsuits have always had their place in Cynthia’s collections. Widely known also for the iconic first few Target collaborations, Cynthia Rowley is an accessible brand whose vision of active does not translate to boring.
The collection was full of pieces that are interpreting this year’s huge resurgence of sportswear, with a feminine and fantasy element to keep it grounded. The models were clothed in pants, dresses and tops that could pass for just a regular collection, but all with comfort in mind. There was a very organic feel to the collection with a backdrop of tree branches, sun, and creatures behind all of the happenings.
One of the more interesting things to us were the interpretations of the T-shirt. Rather than screen-print something and call it a day, Rowley’s team came up with some really stylish versions of a tee involving a ‘normal’ front and a stylized back. We for one can truly appreciate the desire to stand out and push the boundaries of what we are used to seeing.
Overall the collection had a warm palette and appeared to be comfortable, though with catwalk footwear on I never know how these models can stand still for so long in any outfit. Keep your eyes open for this stuff in stores, and run from the gym to a cocktail hour with the same look for a change!
By Danielle Guercio
Posted by Danielle Guercio at 06:30 AM
Designers , Opinions , STYLE |
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Posted by Bindra at 04:46 AM
Online Sample Sales , Today's Sales , Women's Clothing |