New York City

Thicker, Darker, Longer Eyelashes without Mascara?!

5 January 2009

We all know finding the perfect mascara is like trying to find out who
made Stonehendge?! Well, looks like stressing over the search of THE perfect mascara will soon be over. As of Friday, Allegran Inc. said that it has won approval from the U.S. Food & Drug Administration for its Latisse treatment. The Latisses treatment is designed to grow eyelashes “longer, thicker and darker”. The California based firm said that they will begin marketing the treatment in the U.S. begining the first quarter. Sales are estimated to sky rocket and exceed $500 million annually. Sounds great for us and the beauty industry..right? Well don’t rush to your closest beauty retailor for one of these bad boys they are PRESCRIPTION only!! Why.. I have yet to discover why something so great would be prescription; after all you don’t need a silly paper to allow you inject botox to your forehead…We will keep you posted! I know I am eager to know more 😉

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Posted by at 10:47 AM
bargain news , BEAUTY |

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