WWD Beauty Inc Awards


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13 December 2011

The tenth annual WWD Beauty Inc Awards breakfast was last week, and awards were presented in several categories. We would like to share with you the winners in the “Product of the Year” category, a list TVC finds useful when making product recommendations and for our own purchasing decisions.

DIOR ADDICT LIPSTICKCOLOR COSMETICS
DIOR ADDICT LIPSTICK

What’s so special about it? Has 44 strong colors, and a special “mirror jelly” comprised of a proprietary blend of polymers and oils. Dior execs used a presell program to whip up interest before the launch, while Kate Moss also added her inimitable allure. Kate Moss fronted the ad campaign and the supermodel’s rock ’n roll lifestyle inspired the line’s three signature shades.
LANCO^ME VISIONNAIRE ADVANCED SKIN CORRECTORSKIN CARE
LANCO^ME VISIONNAIRE ADVANCED SKIN CORRECTOR

“This is the future of beauty,” declared Youcef Nabi, president of Lanco^me International at the launch of Visionnaire Advanced Skin Corrector.Visionnaire’s formula contains a new molecule, LR 2412, said to stimulate the production of six markers of the epidermal structure and regeneration linked to aging. Claiming that it was safe for all skin types, even sensitive, Lanco^me claims to have created a “universal anti-ager that works on wrinkles, pores, pigmentation, scars and vascular evenness”
BUMBLE AND BUMBLE THE STRAIGHT LINEHAIR CARE
BUMBLE AND BUMBLE THE STRAIGHT LINE

Bumble and bumble is the first professional hair care brand to formulate an in-salon straightening treatment, ConcenStraight. ConcenStraight is formaldehyde free and allows a stylist to customize a client’s desired straightness. They also introduced a retail line, Straight, consisting of a shampoo, conditioner and leave-in styler, as well as at-home straightening kits.
JUSTIN BIEBER SOMEDAY by JUSTIN BIEBER FRAGRANCE
JUSTIN BIEBER SOMEDAY

If you are 12 you’ll get it, if not I hope not.


Posted by Mirela Gluck at 02:06 PM
bargain news , BEAUTY , STYLE/BEAUTY |

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