Josie Natori

WHAT: Natori Sample Sale

WHY: Lingerie, bras, panties, sleepwear, and loungewear at a discount at the Natori Sample Sale.

Includes merchandise from Natori, Josie Natori, Josie, and N Natori.

Cash, Visa, MasterCard, American Express and Discover accepted. All sales final.
No try-ons, returns, large bags, strollers, or shopping carts.

WHEN: 6/3 – 6/4; W-Th (10-4)

WHERE: 102 Madison Avenue
between 29th and 30th Streets
Third floor (Offices of Dana-Co)
New York, NY

SUBMITTED BY: TheStylishCity.com

For the complete list of today’s sales and sample sales check HERE

WHAT: Josie Natori Holiday Boutique

WHY: Enter the world of Natori for Holiday 2014 with the Natorious Holiday Boutique.

Starting Thursday, October 30th, the Josie Natori  NoLIta boutique will transform into a delightful Holiday “candy store”, just in time for the gift-giving season. Shoppers will be able to delve into different collections from The World of Natori and experience the enchantment of Natori’s East meets West aesthetic first hand.

The gift giving paradise will feature a curated selection of items from the Josie Natori ready-to-wear and couture collections as well as Josie by Natori and Natori lingerie, kimonos, happi coats and otherwear. In addition to the exquisite clothing and lounge collections, a curated selection of the best Natori accessories and home accents will be available, including candles and the Josie fragrance. Limited edition cosmetic and lingerie bags will be available at the boutique for the Holidays.

WHEN: Starts 10/30; M-Sat (11-7), Sun (noon-6)

WHERE: Josie Natori
253 Elizabeth Street
between Houston and Prince Streets
New York, NY 10012
(646) 684-4934

About Josie

It’s hard not to be inspired by someone like Josephine “Josie” Almeda Cruz of Natori. This continent hopping entrepreneur, originally from the Philippines, has built herself from the ground up to create one of the globe’s most respected fashion names.

According to Natori‘s website, Josie “credits her entrepreneurial nature to the matriarchal society she grew up in along with the support of her close-knit Filipino family.” She migrated to New York at the wry age of 17 where she set out to study economics, not fashion. However, upon graduation, she worked her way up the corporate latter and found herself sitting in the chair of the first female Vice President of Investment Banking.

Eager for more of a challenge, she founded her lingerie brand, Natori, which has blossomed into a one-stop destination for ready-to-wear, home goods, eyewear and even fragrance. It’s been three decades since Josie went from number-cruncher to lingerie designer, and things just keep getting better.

Natori Boutique’s Transformation

In recent months, the Josie Natori boutique has gone through some impressive transformations. Located at 253 Elizabeth St, between Houston and Prince, the boutique is “a multi-cultural, multi-faceted and multi-hued expressive collection that consists of mix and match lingerie, sleepwear, otherwear, accessories and home goods in bold patterns, vibrant colors and exciting prints.”

Walk through the doors and you’ll automatically feel as if you’ve been taken to a distant land where frumpy clothes, dreary prints and lackluster accents have been ruled obsolete. We can go on and on about how pretty the store looks, but the proof is in the pictures and in-person visits.

The New Fragrance

In addition to home goods and apparel, the boutique also features Natori’s recently debuted fragrance, titled JOSIE. It’s technically a fragrance collection that includes the EDP, a body cream and a lotion.

I’m actually a pretty huge fan of the original Natori fragrance, a super sultry, ultra sexy scent that’s worked its way into my regular fall perfume rotation. JOSIE sounds like a fresher variation and is described as a “new scent with a spirited energy and sexy edge. It was inspired by the quintessential JOSIE woman — a woman with no rules, no pretenses and no apologies.

“I wanted to create a fragrance for JOSIE that exudes charisma,” says Josie herself. “I am thrilled with the scent – it truly captures the essence of the brand. Today’s woman knows that there is value in expressing her true self and the JOSIE fragrance, a beautiful sensual scent, gives her one more way to express her irrepressible individual style.

Event: Natori Pajama Party

Make sure you drop by the Natori Boutique to check out both the fragrance and the recent makeover. If you want even more of an excuse to go, though, we recommend attending Josie’s pajama party on August 5th.

The event will feature origami lessons, style fortune cookies and a social media photo booth. During the party, attendees will have the chance to win a $500 gift card to the boutique by sharing photos on Instagram using #JosiePJParty and @NatoriCompany. RSVP to [email protected]

Natori Boutique
253 Elizabeth Street
between Houston and Prince Streets
Hours: M-Sat 11-7, Sun 12-6
646.684.4934
natori.com

By Wendy Rose Gould

WHAT: Josie Natori Pajama Party

WHY: Josie Natori is hosting a Pajama Party to celebrate the opening of Josie by Natori Shop at her NYC boutique.

Join us for a night of origami lessons, style fortune cookies and a social media photo booth. During the event, attendees will have the chance to win a $500 gift card to the boutique by sharing photos on Instagram using #JosiePJParty and @NatoriCompany.

RSVP to [email protected]

A Natori expression of eclectic global style, JOSIE BY NATORI is a multi-cultural, multi-faceted and multi-hued expressive collection that consists of mix and match lingerie, sleepwear, otherwear, accessories, and home in bold patterns, vibrant colors and exciting prints. The boutique will also feature the newly launched JOSIE fragrance collection of Eau de Parfum, Body Cream and Lotion.

The theme of the boutique will rotate to Josie Natori ready-to-wear prior to Labor Day Weekend.

WHEN: 8/5; Tue (5:30-8:30)
*Origami Lesson at 6pm and 8pm

WHERE: JOSIE NATORI
253 Elizabeth Street
between Houston and Prince Streets
New York,NY 10012
646-684-4934