0 Last week, WWD released its annual list of 2012 Beauty Inc. awards, causing beauty fanatics around the world to drop their mascara and check out the big winners. In addition to awards such as “Ad Campaign of the Year” (winner: Benefit Cosmetics for Glamouriety) and “Creative Influencer Award” (winner: Frédéric Malle of Editions de Parfums), WWD presented its top choice in various categories for both mass and prestige companies.
You can read all about the winners at WWD, but here’s a quick list if you’re in a rush:
Mass
Brand of the Year: L’Oreal Paris
Digital Innovator of the Year: Revlon
Launch of the Year: Red Carpet Manicure
Marketer of the year: Gina Boswell, Executive VP of Unilever
Newcomer of the Year: Hair Rules
Product of the Year: Garnier Skin Renew Miracle Skin Perfector B.B. Cream
Retailer of the Year: Family Dollar
Prestige
Brand of the Year: Yves Saint Laurent Beaute
Digital Innovator of the Year: Sephora
Marketer of the year: Jane Hertzmark Hudis, Global Brand President of Estee Lauder
Product of the Year: NARS Andy Warhol Collection
Retailer of the Year: Selfridges
By Wendy Rose Gould
Posted by Wendy Rose Gould at 01:00 AM
BEAUTY , Opinions , Trends |
