Fleur du Mal

Founded in 2012, Fleur du Mal was the first luxury brand to introduce lingerie that was both stylishly provocative yet wearable. After co-founding luxury brand Kiki de Montparnasse and a brief stint with Victoria’s Secret, Jennifer Zuccarini created Fleur du Mal with a fashion-first approach, ensuring inclusion of RTW from the get-go. Now, Fleur du Mal explores the notion of desire and artful provocation while maintaining style and wearability.
Fleur du Mal utilizes the same luxury lace mills that Valentino and Chanel use, while still being attainable. The brand seamlessly blurs the line between lingerie and RTW, creating sophisticated pieces that are meant to be seen. Jennifer’s innovative styles constantly sell out among consumers and Fleur du Mal has become a go-to for Hollywood with celebrities including Kylie Jenner, Margot Robbie, Gigi Hadid, Sabrina Carpenter, Jennifer Lopez, and more.

Fleur du Mal and Aya Muse Sample Sale
Fleur du Mal + Monse + Aurate Sample Sale

260 Sample Sale, a family-owned business that houses sample sales for top brands like Alexander Wang, The Line, Marc Jacobs, Alice + Olivia, Soulcycle, Paul Smith, Bandier, J. Crew, and many more.

260 Sample Sale, a family-owned business that houses sample sales for top brands like Alexander Wang, The Line, Marc Jacobs, Alice + Olivia, Soulcycle, Paul Smith, Bandier, J. Crew, and many more.

In late 2012, Jennifer Zuccarini founded Fleur du Mal with an ambition to change the way women approach lingerie. Feminine, chic and slightly subversive, the brand explores the notion of desire and artful provocation, while maintaining style and wearability.

Fleur du Mal, Pierre Hardy, & Rosetta Getty Sample Sale
Fleur du Mal Sample Sale