Our site has been around for a couple of years now (as you can see from our ‘Story of the Site’ page), and we’ve always been devoted to finding bargains in New York. But it’s only with the advent of the recessionomics that we’ve found ourselves in the limelight. And while that’s a good thing for the site, it’s bad for us all in so many ways.
Those signs on Madison, between 86th and 87th, where the entire block is out of business. Those sale signs – usually such a buzz! – but now with “Coop tripling the rent, going out of business” noted beside. I felt melancholy just seeing that, and I bet I wasn’t the only one.
Seventeen years ago, my first year in the States, I had the good fortune to be living in this exclusive neighborhood, and I remember buying these shoes. They were truly gorgeous, but too small. But hey!They were on sale and I could never afford anything that gorgeous new, so I bought them anyway. And tried to wear them. And regretted it.
Over the last seventeen years, my financial situation has substantially improved, but I’m still no fan of buying full price. I must admit I do it sometimes, but only when it’s a well-considered choice—never an impulse buy. No, the danger for me is when things are on sale. That’s when we all get tempted, and with sales everywhere now, the temptations are everywhere.
But ladies: Don’t do anything you might regret later on.
Think twice before you buy—even if it is a bargain price! The golden rule is that a bargain is only a bargain if you get to use it. Consider the price, the item, the benefit you would have from owning it: consider the ROB (Return on Bargain)
If the price is low but you don’t use it or wear it, it’s not comfortable, or it gets you more odd looks than complements, then the ROB is low and the purchase was a bad one.
Don’t leave home without an idea of what you need, what you like, and how much money you have to spend on those items that you don’t really need. And always be thinking about the ROB.
Posted by Mirela at 07:30 AM
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