Nearly five years after the company shipped its first pair of socks and changed the landscape of a forgotten category, Stance opened the doors of its first flagship retail store in the heart of New York City. The brand brings an uncommon retail experience to SoHo with a 2,000 square foot space that offers offer new reasons for people to go shopping, especially for socks.
With Stance’s never-ending devotion to distinctive design and technical innovation, the store offers curated pieces from key collections to draw shoppers off the high traffic sidewalks into Stance’s world.
Along with its expansive foundation of casual and lifestyle collections that Stance is known for, other key collections highlighted in the store include Stance’s NBA line – the brand signed a deal with the league this year to be the official on-court sock – along with men’s and women’s performance socks and men’s underwear, a newly launched category. Rihanna also became a Contributing Creative Director this year, and her line is prominently displayed in the store with visual merchandising that has mannequin legs wearing her holiday collection spilling out of a silver trunk.
The Stance flagship store is now open for business
Address: 510 Broadway, New York City, NY 10012
On June 20th, Restoration Hardware will unveil their newly expanded and re-imagined gallery store in the Flatiron District, The RH New York. In addition, they’ll debut their launch of their 2014 collections, which include home goods and more.
The RH New York is located in a 19th century building that stands six stories high at 935 Broadway. The expansion will nearly triple the original gallery size, offering over 21,000 square feet of retail space. This includes two new, additional floors.
Showcased in New York for the first time will be the brand’s 2014 RH collections, which feature a broad assortment of home furnishings to inspire new and evolving ways for designing a home. Added to RH New York’s leather, outdoor and small space collections will be professional interior design services, a windows gallery of custom drapery, and a dedicated rugs room. The rugs room boasts exclusive designs by globally recognized designer Ben Soleimani, including the debut of his vintage collection.
The unveiling takes place on Friday, June 20th and lasts from 10am to 8pm.
Business Hours: Monday – Saturday, 10-8; Sunday 11-7
Address: 935 Broadway, New York, NY 10010
Phone: 212.260.9479
Web: Restorationhardware.com