Alice + Olivia Sample Sale: Open Early for Disco Worthy Dress Shopping

Today’s press preview of the Alice + Olivia Sample Sale was easily accessible to those pedestrians passing the 260 Fifth Avenue storefront decorated with an eye catching floor to ceiling yellow Alice + Oliva signage. Typically on preview days at this establishment they require identification to match up to the name on the VIP list, but today they were welcoming all. Unfortunately, after taking only a few photographs I was asked to put my camera away and was instructed that the designer specifically requested no photography at the sale.

The sample sale, lasting through Saturday, is a great stop for those seeking a trendy and gorgeous New Year’s Eve dress. Many styles on hand are from Alice + Olivia’s Winter 2012 line that is still available in stores for full retail prices, making this sale a must visit if you’ve had your eye on a specific A + O dress in Bloomingdale’s.

Alice + Olivia’s heavy focus on two-tone pieces are the main attraction at this week’s sale. Most items are blazers and dresses, with a dismal variety of blouses, skirts, and a limited selection of pants available as well, all within the range of sizes 0-12/S-XL, with majority of the merchandise being a 4 or a 6.

Beginning with jackets and blazers, the black and green velvet Betty Jacket is a must see ($149, orig. $495, S, pictured), as well as the Celeste Collarless Trim Jacket in yellow and blue ($149, orig. $495, S, pictured), and the Glenna Double Pocket Long Vest ($149, orig. $368, size M, pictured).

The only blouse that caught my eye was the Evelina Sequin Long Sleeve Top ($79, orig. $396, pictured), keeping with the heavy sequin theme of the dress section. The display of dresses is a disco ball haven, with embellishments galore. These stylish pieces are a young Hollywood favorite and are adored by many. Although the selection was by no means overwhelming, there were certainly plenty of options to satisfy your craving. Beginning with the non-embellished dresses, favorites include the Madeline Leather Boxy Fitted Skirt Dress ($129, orig. $495, size 6, pictured), the black and nude Amena Fitted Dress ($129, orig. $275, pictured) and the gold tweed Elise A-Line Skirt Dress ($129, orig. $396, pictured).

I wasn’t able to locate the style names of many of the embellished dresses, which are all marked at $199, but I assure you these are all worth a browse if you are looking for dazzling evening wear. They did have the Randee Striped A-line Dress on sale ($199, orig. $597, pictured), as well as a beautiful black and white dress with a black sequin skirt and belt feature ($199, orig. $495, size 6), as well as other embellished black and white dress options in sleeveless and long sleeve varieties and gold, black, and silver combinations.

Three fantastic racks full of samples were being furiously plucked from. One rack of $29 samples featured soft and casual basic tops and bottoms, while the remaining $49 and $99 racks were full of dresses embellished with sequins and other one of a kind dress options. This area was definitely the hit of the sale.

A small L-shaped display of shoes, which were mainly all animal print, was seated in the rear of 260 Fifth Avenue, with less than exciting selections apart from the Dakota Flats. Two lines of bins were set up with Belts ($29), Beaded Handbags ($69), Clutches ($229), Swimwear ($49), Scarves ($69) and a mediocre collection of jewelry and sweaters.

As you can determine for my lack of enthusiasm for sections other than that of the dresses, this is only a sale to visit if you are in the market for a party dress, or something dazzling to keep stashed away. The blazer and jackets are a bonus option making a trip to the sale also worth your while if those too tickle your fancy, but sadly this isn’t a stop for last minute gift options.

WHEN: 12/17 – 12/22; Tue (9-7), W-Th (10-8), F (10-7), Sat (10-4)

WHERE: 260 Fifth Avenue
(Between 28th & 29th Streets)
New York, NY 10001
N / R/ 6 Trains to 28th Street

By Caitlin Colford

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Posted by Caitlin Colford at 01:22 PM
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